4th Annual Social Marketing Conference, 23rd November 2012
Conference Schedule

9.00-10.00       Registration, Tea and Coffee

10.00-10.30     Conference Opening and Welcome Address
10.30-11.40     Services Thinking for Social Marketing
                        Keynote Speaker: Matthew Wood, Brighton University, UK

11.4012.00    Coffee

12.0013.10    MumBubConnect:
                        The use of an SMS support service in a social marketing program 
                        Keynote Speaker: Professor Rebekah Russell-Bennett,
                        Queensland  University of Technology, Australia & University of Strathclyde.
13.15-14.15     Networking Lunch

14.1514.35    Dr. Aileen McGloin, Scientific Support Manager, safefood
                        Body Weight Perception on the Island of Ireland: Time for Change?

14.3514.55    Dr. Sinead Duane, NUI Galway
                        A Social Marketing Partnership Model for Sustainable Change

14.5515.15    Pat Kenny, Dublin Institute of Technology
                        Social Norms: Upsteam and Downstream Applications for Social Marketers

15.1515.35    Claire O'Neill, UCC
                        Exploring the Impact of Green School Programme on Sustainable Behaviours

15.3516.00    Conference Discussion, Q and As and Close